From €0 to €3M annualized in six months
Pergolux entered Australia with no local traction, no proven creative winners, and no validated paid acquisition structure for the market. The objective was to create profitable momentum quickly and establish a repeatable expansion model from day one.
Annualized revenue
Months to scale
Creatives tested weekly
The challenge
Entering a market from absolute zero
The brand had no established paid media blueprint for Australia and no certainty around which messaging, angles, or formats would convert.
- Zero local brand awareness
- No validated creatives for the region
- No proven acquisition structure for Australia
The strategy
Localized testing and structured scaling
Rizers built a market-specific creative engine, rapidly tested variations, and scaled only once reliable signals appeared across audience, offer, and creative.
- Localized messaging for the Australian market
- UGC, testimonials and problem-solution formats
- Horizontal audience expansion and vertical spend scaling
The outcome
A profitable system, not just a growth spike
The result was a repeatable acquisition model that established traction in a new geography and created a foundation for future expansion.
Scaling health and death insurance campaigns to €10M+ per year
For ERGO in Germany, the objective was to build a high-volume acquisition system for health and death insurance with mobile-first conversion performance at scale. The campaigns grew into a €10M+ annual engine and earned recognition for the partner agency with the most mobile insurance sales in Germany.
Annual campaign scale
Mobile insurance sales recognition
Explosive growth, record returns
The challenge
Scaling trust-heavy offers efficiently
Insurance requires precision. Messaging needs to be clear, mobile journeys need to be friction-light, and campaign performance needs to hold at serious volume.
- Complex products with a high trust threshold
- Mobile-first journeys with low tolerance for friction
- Need for high-volume acquisition without sacrificing efficiency
The strategy
Mobile-first media buying built for conversion
Rizers optimized campaign structure, messaging, creative delivery, and funnel performance around mobile behavior to convert intent into completed insurance sales at scale.
- Mobile-led campaign optimization loops
- Conversion-focused messaging for insurance products
- Continuous refinement of creatives, audiences and funnel steps
The outcome
Scale, recognition, and category leadership
The system delivered sustained annual volume and positioned the agency as the leading mobile sales partner in the category.